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About Within

Driven by her passion and love for nature’s intrinsic path to enhance wellness and creative potential, Lucinda Law set up Within in 2016, a nature-led creative studio and consultancy to cultivate people's appreciation and affinity with nature to deepen their relationship with themselves and the world. 

Lucinda Law is a botanical watercolour artist (M.F.A) and an arts entrepreneur, who has worked as a travel editor and arts/cultural studies lecturer for more than 14 years. She is the first artist to be appointed the Art & Graphic Ambassador for Faber-Castell Singapore. She is also the first artist to show her botanical illustrations on the cover of Harper’s Bazaar SG February 2016.  Find out more at her website: www.lucindalaw.co

Team at Within

Carlyn Law is an illustrator and shares her whimsical food art on Eattodraw. Her works has been featured in DBS and Huffington Post Arts. As the associate marketing director at Within, she oversees the branding, promotions, sponsorship collaborations and programming for special projects. The entrepreneur who formerly set up and managed a Public Relations agency for 14 years, also counts on her communications experience and creative skills working as a writer, editor, stylist and photographer. 

Eleanor Sim is the arts manager and graphic designer of Within, who holds a BA in Arts Management and BA in Graphic Design. She is also a skilled illustrator in pattern design and has a keen eye for beauty in texture and materials selection. She is the anchor of administrative organisation in Within. 

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What We Do

  • Conceptualise and create ART & DESIGN projects to enhance the clients' brand identities, and meet their marketing communications objectives. 
  • Design, teach and offer art services to our guests in specially-crafted nature-led WORKSHOPS & COURSES, that are designed for individuals, social groups and corporations to promote team-building and creativity. 
  • Create artworks based on PRIVATE & CORPORATE COMMISSIONS for contextualised occasions and preferences. 
  • Conceptualise and create artworks and installation concepts for EXHIBITIONS  
  • Provide CONSULTANCY, CURATION & CREATION for nature-led creative programmes, events, exhibitions, festivals, etc. 
  • Organise and conceptualise full-immersion ART OF NATURE JOURNEYS creative retreats in Singapore and overseas.
  • Create, shoot and style original content and posts for SOCIAL MEDIA CAMPAIGNS; that are aligned with the clients' brands, products and services. 
  • Write, illustrate and create with EDITORIAL CONTENT for our website www.within.sg, a digital conservatory featuring stories, brands and trends about creativity, cultural and lifestyle topics linked to botanical and nature. For features and collaborations, write to us at go@within.sg  

We work with many esteemed clients that include:

Aviation

Changi Airport Group

 

Automotive

Bentley

 

Arts & Culture

National Gallery Singapore (“Light to Night Festival 2018”)

KEEPERS

Gallery & Co.

National Library Board (“Art of Living Series”)

Government

Mandai Park Holdings

Ecosperity

Ministry of Foreign Affairs

 

Property

GuocoLand

 

Publications

The Business Times

Harper’s Bazaar Singapore & India

ICON

 

Retail

Faber-Castell Singapore

Chanel

Melissa Shoes

Clinique

Onitsuka Tiger Singapore

Shiseido

Clarins

Risis

CATCH Label

Aesop Singapore

Uniqlo

Kate Spade

Leica

 

Hospitality

Pollen, Gardens by the Bay

COMO Hotels

The Fullerton Hotel Singapore

 

Institutions

Queen Sirikit Botanic Gardens